Barbara Weinstock
Lectures on The Morals of Trade
HIGHER EDUCATION AND BUSINESS STANDARDS.
ByWillard Eugene HOTCHKISS.
CREATING CAPITAL: MONEY-MAKING AS AN AIM IN BUSINESS.
ByFrederick L. LIPMAN.
IS CIVILIZATION A DISEASE?
ByStanton COIT.
SOCIAL JUSTICE WITHOUT SOCIALISM.
ByJohn Bates Clark.
THE CONFLICT BETWEEN PRIVATE MONOPOLY AND GOOD CITIZENSHIP.
ByJohn Graham Brooks.
COMMERCIALISM AND JOURNALISM.
ByHamilton Holt.
THE BUSINESS CAREER IN ITS PUBLIC RELATIONS.
ByAlbert Shaw.
HIGHER EDUCATION
AND
BUSINESS STANDARDS
By
WILLARD EUGENE HOTCHKISS
DIRECTOR OF BUSINESS EDUCATION
AT THE UNIVERSITY OF MINNESOTA
BOSTON AND NEW YORK
HOUGHTON MIFFLIN COMPANY
The Riverside Press Cambridge1918
COPYRIGHT, 1918, BY THE REGENTS OF
THE UNIVERSITY OF CALIFORNIA
ALL RIGHTS RESERVED
Published March 1918
BARBARA WEINSTOCK
LECTURES ON THE MORALS OF TRADE
This series will contain essays by representative scholars and men of affairs dealing with the various phases of the moral law in its bearing on business life under the new economic order, first delivered at the University of California on the Weinstock foundation.
HIGHER EDUCATION AND
BUSINESS STANDARDS
Lastsummer, when we reached California for a year's sojourn, we had the good fortune to secure a house with a splendid garden. A few weeks ago, after the early warm days of a California February had opened up the first blossoms of the season, our little five-year-old discovered that the garden furnished a fine outlet for her enterprise, and she soon produced two gorgeous—I will not say beautiful—bouquets. Barring a certain doubt about her mother's approval, she was well satisfied with her achievement, she felt a sense of completeness in what she had done—and well she might, for she had not left a visible bud.
There is a strong tendency to go at business the way Helen went at the garden. She knew what to do with bouquets; raw material for making them was within her reach; what more natural than to turn it, in the most obvious and simple way, into the product for which it was designed. From her standpoint such a procedure was entirely correct—she was making bouquets for herself and her friends; every one in her circle would share the benefit of her industry.
Whenever in the past business enterprise has proceeded from a similar viewpoint, we have stood aside and let it proceed; it was not our garden; we were quite willing to take the rôle of disinterested spectators. Recently we have discovered that it is our garden; we have learned that we are not disinterested; we now see that business plays a large part in the life of every one of us. That being the case, we assume the right to